Feeling comfortable in what you're wearing has always been at the heart of Iona Lily. Designer Iona has always opted for the more relaxed fits and has always had a special interest in Vintage and couture fashion, the natural world, sculpture and fine art and connections with people & earth. 

 Iona Lily has blossomed into an innovative ready-to-wear brand with its iconic trousers, to timeless tops, to intriguing hot pants and sexy swimwear. Giving the wearer confidence and feel good energy.

Along the way, Cluny has helped renovate the brand & as well contributed photography to campaign product shoots.